Project details

Damac AR is an enterprise-grade Remote Spatial Commerce platform engineered to facilitate high-value real estate transactions during the global transition to digital-first sales. The architecture focuses on High-Fidelity Pre-Computed Rendering, delivering photorealistic luxury apartment walkthroughs to a global audience without the thermal or computational overhead of real-time lighting. This project serves as a technical benchmark for Hardware-Agnostic Optimization in the spatial computing sector.

Key Systems Architecture

Pre-Computed Light-Transport Orchestration: Engineered a sophisticated pipeline between Maya and Unity to bake high-fidelity lighting data into textures, achieving cinematic visual quality while maintaining peak performance on mobile chipsets.
Heterogeneous Device Optimization: Architected a unified rendering path that ensures visual parity across a wide spectrum of iOS and Android hardware, from legacy smartphones to high-end tablets.
Scalable Spatial Navigation: Developed a performant AR interaction layer that allows users to explore multi-million dollar properties with sub-millimeter tracking accuracy and intuitive spatial agency.
Lightweight Resource Management: Optimized the application footprint for rapid deployment and remote accessibility, ensuring the software remains performant and responsive during extended customer viewing sessions.

Technical Leadership & Ownership
As a Lead Systems Architect & Optimization Specialist, I spearheaded the technical delivery of this remote-access solution:

Cross-Platform Architecture: Directed the engineering of a single-codebase solution that maintained 100% feature parity across both Apple and Google mobile ecosystems.
Performance Engineering Lead: Conducted rigorous profiling and optimization cycles to ensure high visual fidelity without compromising device thermal stability or frame rate.
Rapid R&D to Production: Successfully architected and deployed the platform within a compressed 3-month window, meeting the urgent business requirements of a high-end luxury developer during a global lockdown.

System Architecture
Engine: Unity
Visualization: Maya (Baked Lighting)
Target: High-Value Real Estate

Project Lifecycle
Duration: 3 Months
Launch: June 2021
Phase: Enterprise Market Deployment
Market: Remote Spatial Commerce

Technical Ownership
Lead Systems Architect
Optimization Specialist
Full-Stack Mobile Lead